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Brainwise
is one of the few companies that provide complete
e-commerce solution for businesses. It does
not matter in which business you are in, we
can design and implement an e-commerce solution
that is perfect for you and is cost effective
too. E-commerce can give your business a whole
new class of customers and can increase your
sales dramatically.
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What
is "E-commerce" ? |
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E-commerce
is the term used to describe the selling of
products and services over the Internet. In
the most general sense, simply creating a
Web site that advertises and promotes your
products can be considered E-commerce.
E-commerce
businesses now offer elaborate online stores
where customers can browse thousands of products,
place an order, select the desired shipping
method and pay for their purchases using their
credit cards.
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Why
CMS ? |
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In
today's world of e-Businesses, content flow
is almost as crucial as cash flow. If an organization
cannot update the information about its product
and services on a continuous basis then it
will not be able to fulfill the today's Internet
based expectations. If any organization wants
to increase the content flow without spending
lots of money and with less problems then
the content management systems are best option.
Any company or organization will need the
CMS if the web site of the company is big
and there are frequent updates of content
or strong requirement to manage website on
continuous basis.
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Why
do you need to set up an E-commerce Web site
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It's
depend upon a number of factors, such as how
you want to handle transactions and what types
of security you want to provide. For example,
if you dont need to accept credit cards
or process transactions online, all you need
is a web site that lists your products, provides
some sort of order form and lists the address
where your customers should send their payments.
However,
if you want a full-featured online store that
can process credit card transactions in real
time in a secure environment you will
need:
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Shopping
cart software |
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Internet-ready
merchant account |
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Payment
gateway |
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SSL
certificate |
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Shopping
cart software |
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A
shopping cart is an interactive program that
allows your client to see your product, choose
how many of each item he/she would like to
purchase, pay for his/her order and indicate
where you will need to send that order.Shopping
cart software track products that the customer
wants to buy. When a customer comes to the
store pages, the shopping cart software assigns
a tracking number to the products that the
customer wants to buy. When a customer comes
to the store pages, the shopping cart software
assigns an tracking number to the current
customer. Items that are added to the cart
are associated with the tracking number for
the order. When the customer wants to check
out, all of the products in the shopping cart
are added to the check out page.
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Internet-ready
merchant account |
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Internet-ready
merchant accounts enable you to handle Internet
transactions in "real time" without
any human intervention. Because the risk of
credit card fraud is greater when you are
accepting credit cards over the Internet,
these specialized merchant accounts also provide
additional checks that can significantly reduce
the chance of credit card fraud. Once the
transactions are processed, the merchant account
provider transfers the funds received from
the credit card transactions from your merchant
account to your bank account.
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Payment
Gateway |
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A
payment gateway is a service that connects
your online store with your merchant account
provider. This service reads the information
from the order forms and translates that information
for the merchant account. The payment gateway
also verifies that the customers credit
card account has the necessary credit available
for the purchase.
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SSL
certificate |
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Setting
up SSL on your own web site may require you
to purchase an SSL certificate. SSL (Secure
Sockets Layer) is a method of ensuring that
information submitted through your Web site
is secure and cannot be accessed by unauthorized
users. When a site offers an SSL-secured form,
the information submitted via that form (typically
credit card information) is encrypted using
a special certificate key and
then decrypted with another key after it has
been transmitted.
When
users access a site secured with SSL,a symbol
displays in their browser windows indicating
that the site is secure. A secure pages
URL begins with the letters HTTPS
instead of the standard HTTP.
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